KARAM SALEH

PROJECT 002






Personal taste & its influences.
Personal taste & its influences.
Personal taste & its influences.
Personal taste & its influences.
Personal taste & its influences.
Personal taste & its influences.
Personal taste & its influences.
Personal taste & its influences.
Personal taste & its influences.
Personal taste & its influences.
Personal taste & its influences.
Personal taste & its influences.
Personal taste & its influences.
Personal taste & its influences.
Personal taste & its influences.
Personal taste & its influences.
Personal taste & its influences.
Personal taste & its influences.
001 - CASATLANTIC (2025)
Concept, Creative Direction, Production, Edit of Casatlantic’s Fall/Winter Campaign Films
VIEW MAIN FILM

001 - CASATLANTIC (2025)
Concept, Creative Direction & Production of Casatlantic’s Fall/Winter Campaign Films
VIEW DIRECTOR’S CUT (1)
001 - CASATLANTIC (2025)
Concept, Creative Direction, Production, Edit of Casatlantic’s Fall/Winter Campaign Films
VIEW DIRECTOR’S CUT (2)
001 - CASATLANTIC (2025)
Concept, Creative Direction, Production, Edit of Casatlantic’s Fall/Winter Campaign Films
VIEW DIRECTOR’S CUT (3)
001 - CASATLANTIC (2025)
Concept, Creative Direction, Production, Edit of Casatlantic’s Fall/Winter Campaign Films
VIEW DIRECTOR’S CUT (4)
001 - Casatlantic (2025)
Concept, Creative Direction, Production, Edit of Casatlantic’s Fall/Winter Campaign Films
VIEW DIRECTOR’S CUT (5)
002 - DRAKE’S DIARY & PRESIDIO POST (2024)
Experience Design, Creative, Strategy
Photo: Isirael Woldeamanuel
002 - DRAKE’S DIARY & PRESIDIO POST (2024)
Experience Design, Creative, Strategy
Photo: Isirael Woldeamanuel
002 - DRAKE’S DIARY & PRESIDIO POST (2024)
Experience Design, Creative, Strategy
Photo: Isirael Woldeamanuel
002 - DRAKE’S DIARY & PRESIDIO POST (2024)
Experience Design, Creative, Strategy
Photo: Isirael Woldeamanuel
002 - DRAKE’S DIARY & PRESIDIO POST (2024)
Experience Design, Creative, Strategy
Photo: Isirael Woldeamanuel
002 - DRAKE’S DIARY & PRESIDIO POST (2024)
Experience Design, Creative, Strategy
Photo: Isirael Woldeamanuel
002 - DRAKE’S DIARY & PRESIDIO POST (2024)
Experience Design, Creative, Strategy
Photo: Isirael Woldeamanuel
002 - DRAKE’S DIARY & PRESIDIO POST (2024)
Experience Design, Creative, Strategy
Photo: Isirael Woldeamanuel
002 - DRAKE’S DIARY & PRESIDIO POST (2024)
Experience Design, Creative, Strategy
Photo: Isirael Woldeamanuel
002 - DRAKE’S DIARY & PRESIDIO POST (2024)
Experience Design, Creative, Strategy
Photo: Isirael Woldeamanuel
002 - DRAKE’S DIARY & PRESIDIO POST (2024)
Experience Design, Creative, Strategy
Photo: Isirael Woldeamanuel
002 - DRAKE’S DIARY & PRESIDIO POST (2024)
Experience Design, Creative, Strategy
Photo: Isirael Woldeamanuel
002 - DRAKE’S DIARY & PRESIDIO POST (2024)
Experience Design, Creative, Strategy
Photo: Isirael Woldeamanuel
002 - DRAKE’S DIARY & PRESIDIO POST (2024)
Experience Design, Creative, Strategy
Photo: Isirael Woldeamanuel
002 - DRAKE’S DIARY & PRESIDIO POST (2024)
Experience Design, Creative, Strategy
Photo: Isirael Woldeamanuel
003 - SALOMON MEXICO CITY (2024)
Concept, Direction, Production, Edit
#WelcomeBackToEarth Campaign Film
003 - SALOMON MEXICO CITY (2024)
Concept, Direction, Production, Edit
#WelcomeBackToEarth Campaign Short 1
003 - SALOMON MEXICO CITY (2024)
Concept, Direction, Production, Edit
#WelcomeBackToEarth Campaign Short 2
004 - SALOMON MEXICO CITY (2024)
Concept, Creative Direction, Production
#WelcomeBackToEarth Campaign (Photography)
004 - SALOMON MEXICO CITY (2024)
Concept, Creative Direction, Production
#WelcomeBackToEarth Campaign (Photography)
004 - SALOMON MEXICO CITY (2024)
Concept, Creative Direction, Production
#WelcomeBackToEarth Campaign (Photography)


004 - SALOMON MEXICO CITY (2024)
Concept, Creative Direction, Production
#WelcomeBackToEarth Campaign (Photography)
004 - SALOMON MEXICO CITY (2024)
Concept, Creative Direction, Production
#WelcomeBackToEarth Campaign (Photography)

004 - SALOMON MEXICO CITY (2024)
Concept, Creative Direction, Production
#WelcomeBackToEarth Campaign (Photography)
004 - SALOMON MEXICO CITY (2024)
Concept, Creative Direction, Production
#WelcomeBackToEarth Campaign (Photography)
004 - SALOMON MEXICO CITY (2024)
Concept, Creative Direction, Production
#WelcomeBackToEarth Campaign (Photography)
004 - SALOMON MEXICO CITY (2024)
Concept, Creative Direction, Production
#WelcomeBackToEarth Campaign (Photography)
004 - SALOMON MEXICO CITY (2024)
Concept, Creative Direction, Production
#WelcomeBackToEarth Campaign (Photography)
004 - SALOMON MEXICO CITY (2024)
Concept, Creative Direction, Production
#WelcomeBackToEarth Campaign (Photography)
004 - SALOMON MEXICO CITY (2024)
Concept, Creative Direction, Production
#WelcomeBackToEarth Campaign (Photography)
004 - SALOMON MEXICO CITY (2024)
Concept, Creative Direction, Production
#WelcomeBackToEarth Campaign (Photography)
004 - SALOMON MEXICO CITY (2024)
Concept, Creative Direction, Production
#WelcomeBackToEarth Campaign (Photography)
005 - PARABOOT (2023)
Concept, Creative Direction, Production
Lifestyle Campaign Film 1
005 - PARABOOT (2023)
Concept, Creative Direction, Production
Lifestyle Campaign Film 2
005 - PARABOOT (2023)
Concept, Creative Direction, Production
Lifestyle Campaign Film 3
005 - PARABOOT (2023)
Concept, Creative Direction, Production
Lifestyle Campaign
005 - PARABOOT (2023)
Concept, Creative Direction, Production
Lifestyle Campaign
005 - PARABOOT (2023)
Concept, Creative Direction, Production
Lifestyle Campaign
005 - PARABOOT (2023)
Concept, Creative Direction, Production
Lifestyle Campaign
005 - PARABOOT (2023)
Concept, Creative Direction, Production
Lifestyle Campaign
005 - PARABOOT (2023)
Concept, Creative Direction, Production
Lifestyle Campaign
005 - PARABOOT (2023)
Concept, Creative Direction, Production
Lifestyle Campaign
005 - PARABOOT (2023)
Concept, Creative Direction, Production
Lifestyle Campaign
005 - PARABOOT (2023)
Concept, Creative Direction, Production
Lifestyle Campaign
005 - PARABOOT (2023)
Concept, Creative Direction, Production
Lifestyle Campaign
005 - PARABOOT (2023)
Concept, Creative Direction, Production
Lifestyle Campaign
005 - PARABOOT (2023)
Concept, Creative Direction, Production
Lifestyle Campaign
005 - PARABOOT (2023)
Concept, Creative Direction, Production
Lifestyle Campaign
KARAM SALEH

EMAIL
INSTAGRAM
ARE.NA
WRITINGS
RESUME


Karam is a creative strategist and visual thinker who builds emotionally resonant campaigns through storytelling, design, and cultural insight. With a background in information systems, he brings strategic clarity and systems thinking to soulful, imaginative work.

He’s collaborated with fashion and lifestyle brands to shape campaigns that feel intentional, immersive, and culturally grounded. Known for pitching original ideas, building strong teams, and leading from concept to execution, he turns creative vision into fully realized experiences.

He’s driven by growth, collaboration, and making work that feels honest, thoughtful, and alive.

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Karam is open for select projects and opportunities.


EDUCATION

B.S., Management Information Systems
University of California, Riverside (2019)



WORK

Creative Strategist
John McNeil Studio (01/25-current)

Founder, Creative Director
Orijinal Creative Studio (2023-current)

Product Design
Fastly Inc. (2023-2024)

Senior IT Engineer
Fastly Inc. (2019-2024)

SERVICES

Campaign Development (360º)
Brand Positioning & Identity Development
Creative & Art Direction
Integrated Brand Strategy (360º)
Market/Competitive Landscape Analysis & Reporting
Brand Storytelling & World-Building
Visual Narrative Design 
Presentation, Pitch & Treatment Development 
Creative Brief Development 
Cultural Insight & Trend Integration
Film Production & Direction
Video Editing & Creative Assembly
Brand-Focused UX/UI Design




PROJECT 004